SIMPLICITY | OPUS & SOMEDAY

For the company Simplicity, which includes the fashion brands OPUS and someday, I had the opportunity to contribute to a comprehensive image campaign. The goal was to authentically showcase the essence and values of the company through diverse and engaging formats.

As part of the campaign, we created not only a corporate image film but also videos highlighting the company’s core values. The project was further enriched with the production of compelling social media content aimed at reaching the target audience across various platforms, as well as recruiting videos designed to emphasize the company’s appeal as an employer.

The campaign seamlessly combined emotional storytelling and visual elements to authentically convey the philosophy and spirit of Simplicity, OPUS, and someday.